May 22, 2023
Matteo Columbo is Margaret Atwood's publicist and personal magician at the Ponte alle Grazie publishing house in Italy. We met in Milan to discuss, among other things, the relationship between magic and publicity, the things that Margaret's handlers insist must be present in her hotel rooms; banana tricks, surprises,...
Sep 18, 2022
Naomi Bacon is a
seasoned book marketer, and founder of The Tandem Collective. She
has worked with JK Rowling’s agency, The Blair Partnership, as well
as Pottermore, Pan Macmillan, Penguin and Hachette. Her ambition
has always been "to be at the forefront of digital innovation,
creating meaningful connections between...
May 30, 2022
I came across Kat
McKenna's name in an
article written by Alison Flood in The Guardian last year. I'd
googled Tik Tok's "Book-Tok" because I'd heard it was moving a lot
of YA books and wanted to learn more. Kat was quoted in Alison's
piece. It was clear she knew what made BookTok tick. I contacted
her and now she's on...
May 14, 2022
Sarah Miniaci is a
freelance book publicist with fifteen years of experience in the
New York and Toronto markets. Ken Whyte's Sutherland House is one
of her clients. Ken interviewed Sarah for a recent issue of
Shush, his excellent Substack newsletter
on the publishing business. Together they surveyed today's...
Jan 30, 2022
Terry O'Reilly is a
Canadian broadcast producer and personality best known for hosting
the CBC radio/podcast programs O'Reilly on Advertising, The Age
of Persuasion, and Under the Influence, which
together have been downloaded more than 40 million times. His
programs examine the cultural and sociological impact...